CHILDREN (5-12 years) and teenagers (13-18 years) are now the two largest growth
sectors of the Internet population, market research group, Jupiter Communications said in
Washington last week. It
added the two sectors will account for some US$1.3bil (RM4.9bil) worth of e-commerce by
2002.
It said by 2002 some 21.9 million
children and 16.6 million teens would be online.
And although they will directly
account for less than 5% of the online shopping revenues forecast for 2002, the research
group said that will increase.
``Today's kids are sophisticated and
see the Internet as a preferred tool for information gathering -- commerce is a natural
progression,'' Jupiter analyst Anya Sacharow said.
Published in In.Tech, Star Publications (M) Bhd.
